Periodically, big-volume retailers specializing in fine wine offer customers and potential customers opportunities to meet winery or distributor representatives and sample wines with them. These events make it possible for visitors to sample a great number of wines in the hope of expanding their collection and in learning about wines they have not previously experienced.

While these words are seen – and heard – around the world, our main focus is on Bloomington, Indiana, where on Friday, March 27, one of our Hoosier Wine Cellar sponsors – Big Red Liquors – will sponsor a Wine Fest. Watch the video to hear Big Red’s Marketing Director Rob Williamson tell what the Fest is all about.